Business Spotlight | Superior Saunas

Building the largest sauna festival in North America: Inside the Culture of Bathe‑ing Village at NYC's Domino Park

But before the first ritual began, before the first fire was lit, and before the first guest stepped into the sauna village, there was the planning and the build.

Step Into The Great Northern Sauna Village

Heat, Craft, and Community — Expanded for 2026 Each winter, as the city settles into its coldest months, something remarkable happens along the river in downtown Minneapolis. Steam rises. Strangers...

Building the Oblique: A Collaboration in Craft

At Superior Saunas, we believe that a sauna is more than just a space to sweat — it’s a work of art, a place of ritual, and a design statement....

AITO × Superior: Authentic Finnish Sauna, Delivered with Care

In sauna, quality isn’t a slogan—it’s the whole experience. From how the benches hold heat to how fresh air moves through the room, every detail shapes what you feel. That’s...

Saunapreneuer Stories, Tuli Sauna & Plunge, Where Nature and Wellness Intersect

Emily Thompson grew up finding healing in the steam—a remedy for winter sinus troubles that became a lifelong ritual. Years later, that personal connection inspired her to create Tuli Sauna &...

Business Spotlight: Life Time Minnetonka Brings Heat and Cold Together

Interview with Amber McEnery, General Manager of Life Time Minnetonka, MN | September 2025 A Recovery Revolution on the Pool Deck When members of Life Time Minnetonka step onto the...

Raising the Bar: Superior Sauna & Steam and Thermory USA Launch the Mod6 Sauna

Our partnership with Thermory on the best built sauna. Built in Ashland, Wisconsin, using Thermory’s premium thermally modified wood, the Mod6 is more than a modular sauna—it’s a statement in...